FR
In entertainment
The future is

IP

ADAPT Montréal is mobilizing 100 decision-makers and visionaries from the creative industries in Canada to identify strategies enabling Quebec to become a global hub for the creation, financing and (co)development of IP in entertainment.

September 24th 2026 – Parc Jean Drapeau, Montréal
01 — Event format

A Summit to Rethink Our International Competitiveness Strategy

01

Conference

Industry overview, economic outlook, and case studies from leading local and international companies.

02

Roundtable Discussions

Collaborative discussions exploring strategic recommendations and actionable solutions with industry leaders and ecosystem support organizations.

03

Networking

An engaging networking reception designed to foster meaningful connections, spark new business opportunities, and encourage strategic partnerships.

02 — Definition

What is Entertainment Intellectual Property?

Intellectual Property (IP) enables creators and businesses to protect and profit from their ideas. Whether it's a film, video game, television series, character, piece of music, or immersive experience, IP determines who owns the rights and who can legally develop, use, or commercialize them.

Entertainment IP protects creative works, trademarks, characters, fictional universes, technologies, publicity rights, and trade secrets—some of the most valuable assets in the creative industries.

FilmsVideo gamesTV seriesCharactersMusicImmersive experiencesFictional universes
Quebec has proven it can create world-class entertainment. The next challenge is ensuring creators can finance, own, and scale the intellectual property they create.
How do we build the ecosystem—capital, rights, partnerships, and infrastructure—that makes this possible?
03 — 4 pillars of content

A platform and community to reflect on new opportunities for IP in entertainment

01

Own

Intellectual property as a strategic asset.

Moving from a service-based industry (work-for-hire, tax incentives) to an ownership-driven economy. How creators and organizations can create, retain, and maximize the value of their intellectual property rather than giving it away.

02

Finance

The capital behind creativity.

Financing structures, creative venture capital, co-productions, the role of public institutions, financial organizations, and private investment in supporting the long-term development of entertainment IP.

03

Multiply

Franchises and transmedia storytelling.

Expanding an IP across multiple formats—from video games and television to film, live entertainment, merchandise, and immersive experiences. Understanding the lifecycle of a successful entertainment brand.

04

Protect & Scale

Law, technology, and global expansion.

Generative AI and copyright, international deal-making, discoverability, intellectual property protection, and strategies for competing on the global stage.

A platform and community that brings together the entertainment industry's diverse sectors around a shared vision.

Industries represented
01
Film, VFX, TV, live arts
02
Video game, medias, festivals
03
Immersive/LBE, multimedia
04

Official partners

MAIN Momentum PI Six0Cinq

Supported by

21 partners
Parc Jean-Drapeau Banque Nationale Triptyq Claynosaurz IWP Hakutsuru Éclo Sparkling Hiko AI Visionaries Air Canada MT Lab GeniusXR Uvrse AI BCTQ La Guilde du jeu vidéo du Québec XN Québec The Share Platform Tungsten Eden Creative Studio L’inis
05

Participants

41 confirmed
Pascal Blais
Producteur Exécutif | La Vieille Dame et les Pigeons, The Old Man and the Sea
Creator
Nic Cabana
co-directeur créatif et fondateur | Claynosaurz
Creator
Jason Rodi
Président | NOMADlife.TV
Creator
Mariko Samejima
Production Designer | Tait Montréal
Studio
Thiéry Adam
Executive Producer | TAIT
Studio
David Pieropan
Producteur | Bingo Charlie / Sparkling
Studio
Richard Jean-Baptiste
VP, Innovation d’Affaires Producteur Exécutif, Associé | Attraction
Studio
David Fugère-Lamarre
President | Illogika
Studio
Emily Paige
Co-fondatrice / Directrice générale | E.D. FILMS
Studio
François Bédard
Conseiller Principal Innovation | PLAN B Developpement Inc
Studio
Geneviève L. Blais
Créatrice et directrice artistique | À corps perdus
Studio
Natalia Kaplan
Founder and Managing Director | On Point Agency Inc
Studio
François Tremblay
Cinematic Storytelling | Positive Impact | Authentic Narratives. President and Executive Producer | Tungsten Studio.
Studio
Guillaume Thérien
Partnaire | Triptyq Capital
Investment / Financing
Pierre Emmanuel Paradis
Économiste et associé fondateur | AppEco
Investment / Financing
Josee Turcot
Directrice de comptes | Banque Nationale du Canada
Investment / Financing
Karine Thibert
Directrice Principale Services aux entreprises | Banque Nationale du Canada
Investment / Financing
Julie René
Conseillère en audiovisuel | Ministère de la Culture et des Communications du Québec
Government / Education
Louis-Richard Tremblay
Head of the innovation lab | National Film Board of Canada
Government / Education
Brigitte Monneau
Directrice Générale Fractionnée | E-AI
Government / Education
Alexandre Girard
Directeur des partenariats | Fantasia Film Festival
Government / Education
Jean-Michaël Celerier
Directeur du développement technologique | SAT
Government / Education
Catalina Briceño
directrice du département | École des médias de l'UQAM
Government / Education
Christian Beauchesne
Développement & partenariats | École NAD de l'UQAC
Government / Education
Azad Abbasi
CEO & Co-Founder | UVRSE™ & GeniusXR
Technology / Platforms
Rich Destiny
CTO & Co‑Founder | UVRSE™ & GeniusXR
Technology / Platforms
Ariane Brien-Legault
Co-Founder & Experience Producer | Innovation • Human • Tech | Redefining the future of entertainment | Eden Creative Studio
Technology / Platforms
Sarah Nogueira
Chargée de projets - événements et communications | Main Québec
Associations & Incubators
Florence Barbeau
Director of Partnerships & Open Innovation | MT LAB
Associations & Incubators
Romain Paulais
General Manager | XN Québec
Associations & Incubators
Jeanne Dorelli
Directrice principale, stratégie et opérations / Co-directrice générale | Zú / ECLO
Associations & Incubators
Gilles Labranche
Directeur Investissements | Fonds d'investissement de la culture et des communications (FICC)
Associations & Incubators
Sandrine Pelletier
Director, Events and Entrepreneurial Development | La Guilde du jeu vidéo du Québec
Associations & Incubators
Stéphane Cardin
PDG | BCTQ
Associations & Incubators
Véronique Paradis
Co-directrice générale | ECLO
Associations & Incubators
Sarah Hébert-Tremblay
Avocate et agente de marques | Robic
Service provider
Bruno Ménard
Fondateur/Président | SIXØCINQ
Service provider
Charles Gagnon-Pradier
Avocat | SIX0CINQ
Service provider
Guy Vincent Melo
Directeur Général | Les Survenants
Service provider
Philippe Richard Bertrand
President and Chief Vision Officer | Illuxi
Service provider
Alan Mikhail
Founder | Eventish
Service provider
ADAPT Montréal at Parc Jean-Drapeau
ADAPT Montréal at Parc Jean-Drapeau
ADAPT Montréal at Parc Jean-Drapeau
ADAPT Montréal at Parc Jean-Drapeau
ADAPT Montréal at Parc Jean-Drapeau
06 — Event location

Parc Jean-Drapeau

55 Chemin des Floralies
Montréal, QC H3C 1A9
Map ↗
BUS
Bus
777 — Casino / Station Jean-Drapeau
STM bus line to the island.
Schedule ↗
M
Subway
Metro Parc Jean-Drapeau
Yellow line, one stop from Berri-UQAM.
STM ↗
P5
Parking
P5 — 40 dedicated spaces
Casino parking is also free for visitors.
Map ↗
Contact us
info@adapt.one
© 2026 Adapté 1 Inc.Montréal//ADAPT ONE →